Mobile Apps Development


Mobile Apps Development

A mobile application, also referred to as a mobile app or simply an app is a computer software application designed to run on a mobile device such as a phone, tablet, or smart watch.

Mobile Use Statistics

  • Mobile Apps account for over half of all time spent consuming digital media.
  • Smart phone users spend about 90 percent of their time, consuming digital media.
  • Mobile Apps account for 42 percent of all mobile sales and fortunes for over 500 companies globally.
  • The average consumer has about 30 apps installed on his or her device and spends a minimum of about 50 hours a month using them.

Developing the App

Developing a mobile App involves a number of steps and processes. If you are not using an app development platform or mobile Baas provider, your developers will have to setup actual storage solutions, database, APIs and servers for the backend.

Don’t forget tech giants like Google and Apple account for the app store you plan to use to distribute your app. The steps can take several months to complete and its easy to overlook.  There is also a tone of regulations, specs requirements and guidelines that are mandatory for app developers to abide to so that your app isn’t rejected during this process.

In order to publish your app on google play store you need to have a developers account which is around 30 USD for personal account and price may vary for Business accounts. With Apple store you are required to pay around 99 USD annually to have a developers account.

With Huawei parting ways with google due to USA sanctions with China. The Chinese-based tech giants launched their mobile app store called App Gallery to host their applications running on Harmony OS launched late last year. Currently, popular in China and scheduled to be launched to the rest of the world end of this year adding to the list dominated by google play and apple’s App store which is great news to mobile developers and users.


Steps in App development

Developing the Idea: Once you decide the type of app you need for your business start to shift focus on developing the concept behind the application.

Functionality layout: In this stage we develop and design the prototype to show the functionality flow. It includes app screens which are high resolution renderings that represent UI designs that the user will use to interact with your application. So, make sure the design incorporates all modern and high-quality pixels for both high-end and low-end devices. This stage also involves both frontend and backend development. It includes sever side logic, API integrations within the app, Synchronization of data and schedules for testing.

Testing: This is an exiting time in app development life-cycle. You finally have a complete app concept with graphics and perfectly placed text. Now you need to rigorously test the app in real world scenarios. You go back to the documentation and test any available features. Platform like play store and apple store offer Beta launch where your app is practically live for few users selected for testing. This is meant to collect crash reports among other abnormal app behaviour.

App Store Optimization: At this stage all measures are taken into consideration to ensure optimization of your store details in order to get maximum visibility and highest conversion ratio to install. ASO is not only about traffic. It is also about conversions. Some people call it ‘App store SEO’ It involves keyword and market research, Google Play page optimization, +A/B testing, Tracking and maintaining.


Estimated Cost of Building a mobile App

Once you choose the type of app you want to develop and you have identified the target market its time to select your platform. There are 4 main platforms Android, IOS, The awaited Harmony OS for the Huawei mobile devices and Blackberry OS.



Cost at TW Technologies range as follows for the two popular platforms widely used are as follows.

Android IOS Hybrid
Elementary Apps USD 450 – 1000 USD 800 – 1500 USD 2000 – 3000
Standard Apps USD 1000 – 5000 USD 1500 – 7000 USD 3000 – 10,000
Complex Apps USD 5000 – 20,000 USD 7000 – 30,000 USD 10,000 – 50,000
High-tech Apps USD 5000 – 20,000 USD 30,000 – 150,000 USD 50,000 – 200,000
Games USD 35,000 – 100,000 USD 150,000 – 300,000 USD 200,000 – 1,000,000


Years experience


Years experience
Certified experts


Certified experts
End user satisfaction


End user satisfaction
Global reach


Global reach
Service desk


Service desk

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